Spanish wine stops counting litres and starts counting pounds: the sector’s ambitious strategic pivot to 2028
The Spanish Wine Interprofessional Organisation delivers a blunt message: Spain can no longer afford to be the largest producer and the cheapest seller at the same time Spain has the…
The generation that is turning its back on wine: the greatest challenge the sector has faced in decades
Under-30s are drinking less and less wine and gravitating towards other beverages, placing a sector that generates 22 billion euros and nearly 200,000 jobs in Spain under serious strain There…
Wine consumption falls in Spain: Three years of resilience and then a stumble: retreats and the sector recalibrates its expectations
After a period of relative stability that many interpreted as the long-awaited signal of recovery, the 2025 figures have returned the sector to a state of uncertainty For almost three…
The grape that doesn’t fall ill: the genetic revolution that could cut pesticide use in vineyards by up to 90 per cent
Spanish and European researchers are developing varieties resistant to downy mildew and powdery mildew that promise to transform both organic and conventional viticulture in the years ahead The vineyard has…
The world’s leading producer, third in export value: the Achilles heel of Spanish wine
Spanish exports are approaching three billion euros, but the average price per litre reveals a market position that falls well short of the product’s true potential There is an uncomfortable…
From the winemaker’s nose to the algorithm: artificial intelligence takes root in the Spanish vineyard — and it is here to stay
From autonomous tractors to harvest predictions based on satellite imagery, technology is changing the way wine is produced in Spain without replacing the viticulturist There is something apparently contradictory about…
Austrian cooperage creates first wood & stone barrel
For more than 90 years, the Schön cooperage in Lower Austria has been creating the perfect vessels for fermenting and ageing fine wines from carefully selected wood. But the world…
Art of tasting white wine
A Sensory Guide Art of Tasting White Wine From the first glance to the lingering finish — a journey through the senses White wine tasting is an art form that…
Bordeaux Wine Route (Wine Routes of New Aquitania)
As I reflect on that journey, it’s clear that it was an experience that awakened all my senses and left an unforgettable taste in my mouth. If you’re a lover…
